
“Christina took our highly tailored Salesforce setup and transformed it into a clean, productized system that fit seamlessly into the new company. She gave us clearer ARR reporting, better visibility, and a smoother transition than we thought possible. Her work made a big difference during the acquisition.” - JONATHAN MORGAN CEO



Why CT Optimize?
Salesforce CPQ End of Sale??
We provide a modern CPQ (Configure, Price, Quote) alternative built around your existing CRM and sales process. Instead of relying on legacy CPQ tools that are costly, rigid, or being phased out, we design streamlined quoting, pricing, and approval workflows that match how your team operates. Our approach delivers faster quotes, easier maintenance, and higher adoption—without the overhead of traditional CPQ platforms.
Why CT Optimize?
Is CT Optimize Right for You?
You’re a great fit for us if you:
- Have a CRM that’s under-utilized, messy, or poorly organized
- Are merging databases after growth or acquisition
- Want sales operations to run smoother and more efficiently
- Need cleaner data, better reporting, and improved CRM adoption across your team
- Want a dedicated partner who listens, adapts, and supports you from start to finish
If that sounds familiar — you’re in the right place.
Clean, structured data and a simplified Salesforce setup your team can actually trust and use
Automations that match how your team works today, reducing manual effort and missed steps.
Clear pipelines and accurate reporting that give leadership real visibility into revenue.
Training and support that drive real usage, not shelfware.
Expert technical troubleshooting and emergency CRM intervention to resolve critical bottlenecks and keep your sales engine running without interruption
Proactive CRM administration and strategic evolution that scales with your business, ensuring your system remains a competitive advantage rather than a technical burden.










We help organizations get more value from their CRM by fixing what’s broken, streamlining what’s messy, and turning it into a system teams actually use.

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